influencer marketing
The TikTok Shop: Redefining Social Commerce
All social media platforms evolve over time. Instagram has its shop, Facebook has its marketplace, and now TikTok has its...
Top Marketing Ideas For A Beauty Business
Faced with an economic downturn in 2000, lipstick sales boomed—the ‘Lipstick Effect’– suggesting a turn to beauty indulgences during...
Why Social Media Is the Future of Content?
Since the early 2000s, social media has become the zeitgeist of the 21st century. Almost everybody who is not part...
The Olympic Games: A Marketing Triumph
Every four years, the Summer Olympic Games captivate the world. The event showcases the pinnacle of athletic achievement. It also...
Virtual Influencers: The Perfect Marketing Tool or a Step Too Far?
Virtual influencers may seem like a recent phenomenon. It has captured the attention of social media and marketing industries alike....
How Influencer UGC Marketing is the Next Big Thing
Influencer UGC marketing is where social media serves up endless inspiration. For instance, you spot a...
Influencer Marketing: Friend or Foe?
Social media has been a massive success, taking over our lives and permeating our economy. One significant impact is influencer...
How to Create an Instagram Influencer Marketing Strategy?
Influencer marketing is one of the most effective and popular types of digital marketing right now. If you’re new to...
