Ever feel like your Instagram stories are a one-way street? You post photos and videos, but your audience stays silent.  Well, fret no more! These Instagram game ideas are here to change the game (pun intended). These interactive features let you ditch the monologue and turn your stories into playgrounds for engagement.

Imagine polls, quizzes, and creative challenges that get your followers tapping, swiping, and sharing.  Ready to breathe new life into your stories and connect with your audience on a deeper level?

Let’s dive into the world of Instagram Story games and discover how they can transform your social media presence!

What are Instagram Story Games?

Imagine this: you open Instagram and see a Story from your favorite account. It’s not just a pretty picture or a funny video this time. There’s a question on the screen, asking you to guess something or choose between two options. It’s interactive, it’s fun, and it draws you right in. That is the magic of Instagram Story games.

In a nutshell, they’re interactive elements you can add to your Instagram Stories that encourage your followers to participate. Instagram offers a variety of tools, like polls, quizzes, sliders, and question stickers, that you can use to create these games. You can get creative and come up with your own unique challenges, or use some of the many game templates readily available within the app.

Here’s why Instagram Story games are a game-changer for your account:

Boost Engagement

Let’s face it, sometimes Stories can feel a bit one-sided. Games break that barrier and turn your audience from passive viewers into active participants. They’re more likely to comment, reply to your questions, and share your Stories if they’re having fun playing along.

Keep Your Audience Hooked

The fast-paced world of social media means attention spans are short. Stories themselves disappear after 24 hours, which adds a layer of excitement. Story games capitalize on this fleeting nature. They create a sense of urgency – people know they have a limited window to participate, which can make them more likely to jump in and play.

Learn More About Your Audience

Games can be a fantastic way to gather valuable insights about your followers. Whether it’s a quiz about their preferences or a simple This or That question, the answers you get can help you tailor your content to better suit their interests.

Build a Community

Games are inherently social. They encourage interaction and friendly competition, which can help foster a sense of community among your followers. People who participate in your games might start interacting with each other in the comments, creating a more lively and engaged space.

24 Hour Advantage

The fact that Stories vanish after 24 hours plays a big role in the appeal of Story games. This temporariness creates a sense of urgency and excitement. People know they have limited time to play, which can make them more likely to engage right away. It also adds a touch of exclusivity – if they miss out, they miss out!

Think of it like a pop-up shop in the digital world. For a short time, there’s something fun and exciting happening, and people are drawn to participate before it’s gone. This limited-time aspect can make your Stories more memorable and keep your followers coming back for more.

How to Add Games to Your Instagram Story?

Instagram Story games are a fantastic way to liven up your Stories and get your audience actively involved. They’re also surprisingly easy to use! Here’s a step-by-step guide to get you started:

Instagram game ideas
Source: Sked Social

1. Access the Story Games

First things first, you need to be in Instagram’s creation mode. Open the app and swipe right from the home screen, or tap on your profile picture in the top left corner. This will take you to the capture screen, where you can take a photo or video for your Story.

2. Unveil the Sticker Bar

Now, look for the sticker icon at the top right corner of your screen. Tapping this icon will open a treasure trove of interactive stickers, which is where the Story game magic happens.

3. Choose Your Sticker

Here’s where the fun begins! Instagram offers a variety of stickers designed for creating interactive games. Here’s a breakdown of some popular options:

  • Polls: This sticker lets you ask your audience a question with two answer choices. It’s perfect for quick surveys, ‘This or That’ scenarios, or gauging interest in a topic.
  • Quiz: This sticker allows you to create a multiple-choice quiz with up to four answer options. It’s a great way to test your audience’s knowledge or share some fun facts.
  • Slider: This interactive bar lets your audience vote on a spectrum. Imagine asking them to rate a new product, how excited they are for an upcoming event, or anything else you can put on a sliding scale.
  • Question Sticker: This simple sticker lets you ask your followers an open-ended question. It’s perfect for sparking conversations, gathering feedback, or hosting a Q&A session.

4. Customize the Sticker

Once you’ve chosen your game sticker, tap on it to activate it in your Story. Each sticker offers customization options. For polls and quizzes, you can type in your question and answer choices. The question sticker lets you write your prompt, and the slider allows you to set the two extremes of the scale.

5. Let the Games Begin

Now that your game is set up, it’s time to add some pizazz! Instagram lets you personalize your Story with text, drawings, and even GIFs. Use these tools to make your game visually appealing and engaging. Finally, tap the ‘Your Story’ button at the bottom of the screen to share your interactive masterpiece with your followers!

Bonus Tip: Add a Call to Action

Don’t forget to encourage your audience to participate! Write a short call to action above your game sticker, like ‘Play now!’, ‘Swipe up to vote!’, or ‘Let me know in the comments!’. The more you guide your followers, the more likely they are to join the fun.

By following these simple steps, you can transform your Instagram Stories into interactive playgrounds. So unleash your creativity and get ready to engage your audience in a whole new way!

Instagram Game Ideas For Your Followers

Here are six great Instagram game ideas you can use in your social media marketing strategy.

Three Truths and a Lie

This classic game gets a fun twist on Instagram Stories. Craft a Story with four statements about yourself or your business, with one being a complete fabrication. Here’s the trick – make the statements believable and interesting! Maybe you once had a dream job as a zookeeper, or perhaps your company mascot is a champion thumb wrestler.

The more outlandish (yet plausible) the lie, the more intrigued your audience will be. Once you’ve got your four statements lined up, use the poll sticker to ask your followers, ‘Can you spot the lie?’ Let the guessing games begin! This playful challenge not only reveals some fun facts about you or your brand, but it also encourages viewers to tap on your Story and participate in the poll.

Quick Draw Challenge

This game taps into your audience’s creative side. Simply use the text tool to write a prompt – it could be anything from ‘Draw your dream vacation destination’ to ‘Sketch your spirit animal.’ The key is to keep it short and sweet and spark the imagination.

Next, unleash the power of the challenge sticker. Tag a few followers to get the ball rolling, and encourage others to participate by writing something like ‘Challenge accepted!’. Once your followers have created their masterpieces, they can share them on their own Stories and tag you back. This creates a fun chain reaction of artistic expression and allows you to see the world through your audience’s eyes.

Nominate Your Friend Challenge

This game is a surefire way to spread the Instagram Story love! Use the challenge sticker to create your own unique challenge. It could be anything from a silly dance move to a specific makeup tutorial. Once you’ve defined the challenge, nominate a few friends to participate by tagging them on the sticker.

The beauty of this game lies in its contagious nature. The nominated friends can then take on the challenge, share it in their Stories, and nominate a new group of friends to keep the chain going. This is a fantastic way to expand your reach and introduce your content to a wider audience.

GIF Challenge

Get ready for a visual explosion of fun with the GIF challenge! Start by creating a template using the text tool. This template can have prompts, themes, or even blank spaces. For example, you could create a grid with categories like ‘My morning mood,’ ‘My spirit animal,’ or ‘How I feel about Mondays.’

The key is to let your followers get creative and expressive. Once your template is set, use the question sticker and ask your audience to ‘Fill in the blanks with GIFs!’. This challenge is a guaranteed giggle fest as your followers unleash their GIF-hunting skills and fill your template with hilarious and relatable visuals.

Hashtag Challenge

This game is a win-win for both you and your audience. Create a unique and catchy hashtag related to your brand or niche. It could be something like #FoodieFridayChallenge if you’re a food blogger, or #TravelTuesdayTips if you’re a travel enthusiast. Once you have your hashtag, use the text tool to explain the challenge.

Encourage your followers to create content based on a specific theme and include your hashtag in the caption. This is a fantastic way to generate user-created content that promotes your brand and encourages audience participation. Remember to browse the hashtag feed and repost some of your favorites to show appreciation and further incentivize participation.

Quiz Games

Think you have the most knowledgeable followers around? Challenge them with a fun and informative quiz game! Here, the poll and quiz stickers become your best friends. Use the quiz sticker for multiple-choice questions or the poll sticker for true or false questions.

Craft questions related to your brand, niche, or even general trivia to keep things interesting. This is a great way to test your audience’s knowledge, share some interesting facts, and spark conversation in the comments section.

Pro Tips

Here are some actionable tips to maximize engagement and turn your stories into engagement powerhouses:

1. Don’t reveal all at once: People are naturally curious creatures. Use this to your advantage!  Instead of revealing everything upfront in your story, plant seeds of intrigue. This technique keeps your audience guessing and coming back for more, eager to see the full picture.

2. Use strategic hashtags: Hashtags are like keywords for the Instagram world.  By including relevant hashtags in your stories, you make your content discoverable by a wider audience. Think strategically – use a mix of popular hashtags related to your niche and some more specific ones targeting your ideal audience.

3. Turn your audience into storytellers: User-generated content (UGC) is a goldmine for engagement. By featuring content created by your followers in your stories, you show appreciation, build a sense of community, and encourage further participation. Run a photo contest using a branded hashtag, or repost stories where your followers have tagged you. 

By incorporating these pro tips into your Instagram story strategy, you’ll be well on your way to crafting stories that not only captivate your audience but also foster meaningful connections and boost engagement.

Game On

Instagram story games are a fun and interactive way to boost engagement with your followers. They turn viewers into participants, spark conversations, and help you learn more about your audience. With a little creativity and these helpful tips, you can transform your stories into interactive playgrounds that keep your audience coming back for more. So, grab your phone, unleash your creativity, and get ready to play!
Ready to take your Instagram stories to the next level? EvolveDash can help you!